HSCI launches Honda Civic with enhanced features

June 7, 2010 New Delhi

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New Delhi, June 7, 2010: Honda Siel Cars India Ltd., leading manufacturer of premium cars in India, launched  Honda Civic with enhanced features further adding value to the model’s appeal.

The Honda Civic SMT is now equipped with a steering mounted cruise control system that helps to cruise at the desired speed to ensure comfort and convenience for the customer with one-touch operation and ORVM turn indicators that makes it more stylish and enhances the looks of the car. Honda Civic VMT & VAT comes with back up sensors that enables the driver a smooth and hassle free reversing.

Speaking   on   the occasion, Mr. Tatsuya Natsume, Director Marketing, Honda Siel Cars India Ltd. said, “Honda Civic has received high appreciation since its introduction in India because of its unparalleled driving pleasure, contemporary styling, and advanced features. We are now delighted to introduce value added features that will make it even more desirable.”

The Honda Civic comes fully loaded with various active and passive safety features including ABS (Anti – Lock braking system) with EBD (Electronic Brake – Force Distribution System) & Brake Assist, Dual SRS airbags and pre-tensioner seat belts. Honda’s Advanced Compatibility Engineering Body (ACE) and G-CON (G-Force Control Technology) provide a high integrity survival zone that enhances self-protection and better compatibility in collisions with other vehicles.

The 1.8 L i-VTEC engine in the new Honda Civic is the most advanced engine technology available in the segment. It combines Honda’s i-VTEC (Intelligent Variable Valve Timing and Lift Electronic Control) technology with VTC (Variable Time Control), delivering both powerful performance and superior fuel economy. The ARAI fuel efficiency results of 15.5 km/l for Civic MT reiterates its unmatched fuel economy.

Launched in 2006, Honda Civic redefined the lower D segment of passenger car segment in India. This segment witnessed unprecedented sales soon after the launch of the Honda Civic. Honda Civic has won 10 automobile awards including the Indian Car of the Year (ICOTY) 2007. It was also the winner of the JD Power Initial Quality Study in its very 1st year as well as in 2009 with the best ever score in the Industry.

The Honda Civic comes with a 2+2 year warranty and 24-hr roadside assistance as standard value for all new Civic buyers.

Price of the Honda Civic (Ex showroom -Delhi)

Honda Civic 1.8 SMT: Rs.12.2 Lac
Honda Civic 1.8 VMT: Rs.13.07 Lac
Honda Civic 1.8 VAT:  Rs.13.81 Lac